Business Maximizer® / BM-OSCo-Decision Brief · One Page · Prepared for the Co-Signer

A note for whoever else is in this decision.

Someone you make decisions with is considering a 90-day programme that costs $6,500 and takes real time out of the next three months. If you have a say in a decision that size — partner, spouse, co-owner — this is written for you rather than for them.

01 — Read this part first · If it isn't working, you get the money back

Week-3 Time-Refund Exit — verbatim

"If after week 3 you tell us in writing it's not worth continuing, we refund in full — within 7 business days, to your original payment method — provided you attended or watched sessions 1–3 and submitted the Week-1 Baseline Worksheet and the Week-2 Instrument-Selection Worksheet. If you missed a session because of an emergency, we'll defer you to the next cohort instead — your refund eligibility carries over unchanged."

No justification required. We don't get to argue, ask them to reconsider, or offer to make it right first. Three sessions and two worksheets is enough to judge this on, and if the answer is no, that's a complete answer.

Three weeks in, with a seven-day settlement clock, is the whole promise. Everything else on this page is context for that. A day-90 score guarantee also exists; it is stated second because the week-3 exit is the one that protects your time first. Refund and rejection counts are published, dated, on the Proof page.

02 — What it actually is

Most small businesses run on rules that only exist in the owner's head — how a quote gets chased, when a price goes up, which jobs are actually profitable. It works, right up until it becomes the reason they can't hand anything over or take a real break.

Over 90 days we make that visible. Three of their business systems get connected so they can see what the business actually earned last month without someone assembling it by hand. The processes living in one person's memory get written down. At the end they own a documented set of instructions for how the business runs — and they keep it whether or not they ever work with us again.

It isn't coaching, it isn't motivation, and it isn't software. It's writing down how the business works, in a fixed order, with someone holding the deadline. Full detail lives on the offer page.

03 — The score, interpreted

If their diagnostic score was 0–8, 9–16, or 17–24, here's what that means for your household's time and risk.

0816240–8 · LOW9–16 · EXPOSED17–24 · CRITICALTHIRTY-DAY DIAGNOSTIC · FOUNDER-DEPENDENCY SCORE, 0–24
0–8LOW DEPENDENCY. The business already runs largely without one head. Lower urgency — the install still locks it in writing.
9–16EXPOSED. Real dependency on the owner. The 90 days carry moderate time cost and the highest typical upside.
17–24CRITICAL. The business is the owner. Higher urgency — and the honest reason the exit clause matters most here.

The score is self-reported. The program's first act is locking a verified day-1 baseline.

04 — The hours

The numbers a co-signer actually asks about.

WITH A CAPABLE 2IC~12 hours total over 90 days — owner attends 4 gate sessions (weeks 1, 4, 8, 12) plus three one-to-ones
WITHOUT A 2ICCloser to 22–25 hours — the owner is the delegate
SESSIONS13 weekly 90-min sessions; recordings exist; the 2IC attends all thirteen
PUBLISHEDWe publish both numbers before anyone signs

The honest version of the time cost: a weekly 90-minute session plus some work between sessions, for thirteen weeks. If your household is already stretched, that's a real consideration and better said out loud now than discovered in week four.

05 — The money

$6,500 once, or three monthly payments of $2,400. No ongoing subscription, no upsell required at the end, no software you have to keep paying for afterwards.

Price integrity: tiers are locked for 12 months, and there are no discounts for deciding today. There is no deadline on this page because there isn't one.

06 — Why this might not go the way the last one did

If you've watched a business book, course or coach come and go before, that's the normal pattern and a fair reason to be sceptical. Two things here are structurally different — and you can check both:

They can leave at week three and get everything back. Most programmes have a 14-day refund window that closes before you've seen anything meaningful. This one opens after the work has started and closes after they've had a real look at it.

There's a number at the start and a number at the end. Before they begin, they score the business on twelve questions and it gets recorded. At day 90 it's scored again by the same method. If it hasn't moved at least six points, we keep working at no extra charge. It isn't a feeling about whether it went well — it's a figure that either moved or didn't.

07 — What we don't promise

We don't promise more revenue, more profit, or a better sale price in 90 days. Anyone promising that this fast is guessing. What this produces is visibility — the ability to see what the business is actually doing, and to hand parts of it to someone else. Better decisions usually follow. We're not going to pretend we can guarantee the decisions.

Two more things you'd find out anyway. This programme is new — we don't have years of client results because they don't exist yet, and the price is lower than it will be later for exactly that reason. And we turn people down at the qualification call; we'll publish how many we declined and why, after every group.

08 — Four questions worth asking them

01What's your score now, and which of the four sections is weakest?If they can't answer this, they haven't run the free diagnostic — and shouldn't be paying for anything yet.
02Who's actually doing the work each week — you, or someone on the team?This is the difference between one hour a week and two, and between it landing on your evenings or not.
03What specifically would be different by the end that isn't true now?A good answer sounds like “I'd know what each job type actually makes.” Not “I'd be more organised.”
04What happens at week three if you don't think it's working?They should be able to answer without looking it up. It's the clause at the top of this page.

09 — You're welcome on the call

There's a 30-minute qualification call before anyone enrols. If you'd like to be on it, say so and we'll find a time that works for both of you. Plenty of people don't — but the invitation is real, and nobody has ever asked a question on one of those calls that I minded answering.

If you'd rather ask something privately first, reply to [EMAIL]. It comes to me, not to them.

Book a joint fit-call slotOr forward this page — it's designed to survive being printed.

Ahmed Muzammil

Business Maximizer · [EMAIL] · [PHONE]